This mock festival brand consists of three deliverables: a poster, tickets, and a program.
    As the demographic was split into two halves (performers and audience members), the visual style had to be geared to both. The solution was to take focus away from specific instruments and genres and, instead, consider speakers and amplifiers as a representation of the concert experience for both demographics.
    The tickets were created on a 5-day system with tearable "speakers" to wear on a lanyard. The program is small enough to fit in a pocket and includes a map.